What are the things to consider when hiring a Social Media Manager for your business?
Here are some suggestions that can help you.
What is Social Media Management?
Social media management involves monitoring and overseeing all interactions and content distribution across a company’s social media. It’s not about just throwing up a few posts. It encompasses monitoring, engaging, audience building, customer service, and strategic marketing to reach a business’ goals. Essentially, they are the masters of the company’s social media strategy.
What Does a Social Media Manager Do?
Pretty obvious that a social media manager is responsible for the management of a company’s social media presence. That can include a wide range of activities. Here’s a typical list of daily, weekly and monthly responsibilities.
Daily Social Media Management Tasks
There are the items social media managers must do every day:
Engage with followers: By this, I mean that they should reply to followers, respond to mentions and blog comments, and in general, show signs of life on social media accounts.
Instigate engagement: Find influencers to engage with on social media or connect, comment and converse with other posts and content.
Share the latest interesting content: Look through social media feeds, and share any interesting and worthwhile content.
Check mentions: Search for the company’s name on social networks. Is there anything to respond to? Find out what people are saying and tap into it for the company’s benefit.
Top Skills To Look For In A Social Media Manager
1. Planning
2. Writing
3. Execution
4. Customer Service
5. Analytics
6. Quick Learner
Hope this will be a big help. Want to hire a good Social Media Manager for your company? Contact us now.